2025
El Da7ee7 Workshop
Senior Copywriter & SEO
Overview
As part of the team behind the highly successful El Da7ee7 online course and workshop, I helped transform an exclusive offline masterclass into an engaging, high-performing digital learning experience. By developing structured content and SEO-optimized platform copy, we turned high-level creative training into an accessible and easily searchable online course tailored for aspiring content creators.
Active Contributions
Digital Transformation Strategy: Played a crucial role in adapting traditional, offline masterclass material into a dynamic, digital-first educational experience optimized for student engagement and retention.
SEO & Web Copywriting: Authored compelling, SEO-optimized web copy for the course platform, maximizing search visibility and effectively communicating the value of the training to prospective students.
Educational Accessibility: Helped translate the complex, high-level creative workflows and content creation secrets used by the El Da7ee7 team into accessible, structured online modules for emerging creators.